Privacy Policies

The security of your personal information is a top priority.

Annual Privacy Notice

At Roanoke Valley Community Credit Union you can be confident that your financial privacy is a top priority. We are required by law to provide this privacy notice to explain how we collect, use, and safeguard your personal financial information.

Please download and review our Privacy Policy. (PDF)

Site Privacy Policy for

Roanoke Valley Community Credit Union constructed its internet presence to be a resource on products and services for its membership and the general public. Because the privacy of our members and other visitors to this website is of the utmost importance, Roanoke Valley Community CU adopted the following privacy policy.

General Use

Roanoke Valley Community CU collects information on domain names and dates and times of website visits. This information allows us to track website use, measure site traffic, and improve site navigation and information. We collect no information which would identify you personally. This information is never sold, given, or disclosed to third parties.

Children's Information

RVCCU does not knowingly collect or retain personally identifiable information from consumers under the age of thirteen. Your child's online privacy is protected by the Children's Online Privacy Protection Act (COPPA). Learn more about COPPA by visiting the Federal Trade Commission's website.


Roanoke Valley Community CU may use feedback information from members and non-members to respond to inquiries, comments or suggestions. This information is never sold, given, or disclosed to third parties.

Linked Sites

Related services and offerings linked to or from this website have their own privacy statements that can be viewed by clicking on the corresponding links within each respective website. Since we do not have control over the policies or practices of participating merchants and other third parties, we are not responsible for the privacy practices or contents of those sites. We recommend you review their policies before you provide any personal information or complete any transaction with them.

Cookies and How We Use Them

"Cookies" are small text files placed on your computer or smart phone by a web server. The cookies we use can't be used to gather personal information, your email address, or information stored on your computer or phone. They don't reveal any personally identifiable information about you and do not data-mine, log key-strokes, or contain viruses.

eValley, BillPayer+, and eZCardInfo require cookies to function properly. These are seperate cookies from, are used only to deliver online transactions, and are not included in our analytics or advertising codes.

See the "Disabling Cookies" section below if you wish to stop sites from using cookies while you're browsing.

The following list covers how uses cookies:

Google Analytics

RVCCU uses Google Analytics to help analyze how users use this site. The tool uses cookies to collect standard internet log information and visitor behavior information in an anonymous form. The information generated by the cookie about your use of the website (including IP address) is transmitted to Google. This information is then used to evaluate visitors' use of the website and to compile statistical reports on website activity for RVCCU. This service is used for pages related to only and is not used to track information regarding eValley pages.

We will never (and will not allow any third party to) use the statistical analytics tool to track or to collect any Personally Identifiable Information (PII) of visitors to our site. Google will not associate your IP address with any other data held by Google. Neither we nor Google will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any Personally Identifiable Information from any source, unless you explicitly submit that information via a fill-in form on our website.

Google's ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to this site by disabling cookies on your browser.

Online Advertising

RVCCU sometimes contracts with advertising companies to advertise our products and services on third-party websites. Clicking on one of these ads will link you to a page on the RVCCU website with information about the advertised product or service. To evaluate the effectiveness of these advertisements, we may use cookies or other tracking technology. This is used only to measure responses to advertisements and does not contain information that can be used to identify you personally.

Personalized Advertising

RVCCU may sometimes contract with advertising companies, including, but not limited to, LocalXMarketing, to show digital advertisements based on your location and/or website use. This is accomplished through the use of cookies and pixel codes on and on other websites and/or mobile apps in their advertising network. This cookie is used to show you advertisements for our services based on your online interests and activity or visits to particular physical locations gathered from smart phone geo-location services.

This service is not used to track information regarding eValley pages.

These cookies do not give us any information that can be used to identify you personally, is only used for our own ad placement, and is never given or sold to third parties.

You can view the Privacy Policy of the advertising platform here: Privacy Policy.

Disabling Cookies

You may choose to accept or decline cookies. Most web browsers automatically accept them, but you can change your browser's settings to decline cookies if you would prefer not to be tracked for Google Analytics or personalized ads.

If you reject cookies by changing your browser settings then be aware that this may disable some of the functionality on our website. Our online account services each require their own cookies to function properly. Please see the "Cookies and How We Use Them" section above for more information.

RVCCU's site Privacy Policy was last updated on March 1, 2017.

Please contact us with any questions and comments about our website privacy policy.